Online Bussiness Partnership

First, there’s the developer and designer partnership. My friend is a gifted web developer. A couple years ago, he tried to start his own business where he built websites from scratch for individuals and small businesses. However, his business didn’t grow very much because his design skills were lacking. Fortunately, he met a designer a couple months later and they decided to form a partnership. With the designer’s help, he was able to land bigger clients including a private college.

Second, we have the writer and designer partnership. This often plays out in the ebook industry. A writer will write an ebook but he needs an ebook cover to capture the attention of prospective buyers. Also, instead of just having an ebook cover created, many writers will also have the designer format the ebook with interesting fonts, cool icons, and attractive graphics.

Here’s a good example. Lose Control of Your Marketing! (pdf file) is an free ebook by David Meerman Scott. He partnered with Doug Eymer, who designed the ebook. If you check out the ebook, you can see how Doug made it much more enjoyable to read than if it was just plain text.

Third, we have the marketer and business owner partnership. This is when a marketer promotes an existing business for a share of the profits or equity. This type of partnership can be lucrative for the marketer if she does a super job while the business owner doesn’t have to worry about losing money in the deal.

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